SEO & PPC Specialist

Job Category: Sales and Marketing
Job Type: Full Time
Job Location: United States
Company Name: McAfee Institute

About the job

Company: McAfee Institute

Location: Chesterfield, MO (Onsite or Remote)

Position: Full-Time

Salary: $55,000 – $75,000/year + Performance-Based Bonus

Are you a strategic thinker and data-driven expert who thrives in fast-paced environments? Do you have a passion for building and scaling companies through high-impact SEO and PPC strategies? At McAfee Institute, we’re looking for a winner who will help lead the charge in transforming our search marketing efforts, driving visibility, and growing revenue. This role is for someone hungry to grow with us and build something lasting.

Key Responsibilities:

  • Own the SEO & PPC strategy: Develop and execute comprehensive SEO strategies to dominate organic search rankings, driving significant traffic and measurable results.
  • Drive high-ROI PPC campaigns: Manage and optimize paid advertising across platforms, especially Google Ads, focusing on maximizing conversions and ROI while scaling budgets as needed.
  • Constantly innovate: Stay ahead of trends in SEO, PPC, and digital marketing. Bring fresh ideas, test aggressively, and optimize continually.
  • Leverage data for growth: Analyze campaign performance using tools like Google Analytics and Google Search Console. Provide actionable insights and use data to make informed, high-impact decisions.
  • Collaborate and lead: Work closely with content, design, and development teams to ensure SEO best practices are embedded across all touchpoints.
  • Growth mentality: Look for opportunities to push boundaries, scale campaigns, and grow the company’s presence and market share.
  • Optimize budgets for success: Continuously monitor and adjust campaign strategies, budgets, bids, and targeting to ensure we’re achieving the highest possible return.

Qualifications:

  • Proven track record: You have managed successful SEO and PPC campaigns and can point to concrete examples of your impact on growth.
  • Google Ads & Analytics expertise: You’re fluent in using Google Ads, Google Analytics, SEO tools (e.g., Ahrefs, SEMrush), and other platforms to drive success.
  • Technical SEO wizard: You have a deep understanding of technical SEO, on-page optimization, and link-building strategies.
  • Data-driven mindset: You’re not just comfortable with data—you thrive on it, using analytics to drive better decisions and results.
  • Collaborative: You communicate well with teams across different functions and can work collaboratively to drive projects to completion.
  • Growth-focused: You’re motivated by the idea of building something big and scaling fast.

Compensation & Benefits:

  • Salary: $55,000 – $75,000/year based on experience, with the potential for performance-based bonuses.
  • 401k: 4% company match.
  • Employer Paid Medical
  • PTO Days
  • Lots of Fringe Benefits.
  • Opportunity to grow: As McAfee Institute grows, we want you to grow with us—there are endless opportunities to advance your career and impact.

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