As the SEO Manager you will be responsible for the delivery of our SEO strategy for Forge Holiday Group and its Caravans Division (UKcaravans4hire). The role will include acting as a stakeholder on key projects, delivery of agreed objectives and key results, and driving growth in SEO visibility.
In return for your hard work, we can ensure you join a vibrant, inclusive work culture and make the most of fantastic career progression opportunities alongside some impressive company benefits!
💸 Paying a salary up to £40,000 per annum working / 37.5hours per week / Monday-Friday.
💯 Plus access to our annual STIP (annual company-wide bonus) scheme with an additional 20% of your salary
🏖️ 33 days annual leave including bank holidays
🎂 Plus an additional day off for your Birthday
🤝 Plus an additional two volunteering days per year
🏠 A flexible hybrid-working policy, with a min two days a week from our Chester head office
🍼 An enhanced maternity and paternity policy
🌈 Inclusive and supportive work environment
✨ Employee discounts and benefits with your wellbeing at the centre
🌍 Opportunities for career progression, personal development and opportunities to be recognised
💡 Comprehensive training and development programs to set you up for success
🎓 Study support for additional qualifications, courses and accreditations
💙 Numerous dedicated wellbeing initiatives and access to 24/7 mental health support
🏋️♀️ On-site gym at our Chester HQ
Your Responsibilities
The SEO Manager will be a constant role model for the group values, and ensure they become a way of working for the whole team giving every customer (internal and external) a ‘World Class Customer Experience’. Their role includes identifying, sharing, and spreading best practise throughout the business, and demonstrating excellent teamwork.
They will ensure that all decisions are based on the achievement of the Company Strategic Pillars.
As SEO Manager, you will be responsible for the following areas of accountability:
- Stakeholder management and reporting
- Acting as a stakeholder in key projects including website migrations
- Growing customer bookings through the SEO channel
- Closely monitoring SERP performance and resolving any issues quickly and proactively
- Delivering transparent, accurate and meaningful insights on a regular basis
- Ensuring delivery of SEO to agreed KPIs, budgeted volumes and cost per booking.
- Skills and Qualifications
We are looking for those who can share in our company goals, values and ethos, who can grow alongside us and whose skills can aid our ongoing success!
By Being One Team, Owning it, Communicating Honestly and showcasing a devotion to Learning, Growing and Innovating, we remain true to our original ethos and ensure we stay true to our Customers, Owners and Colleagues alike.
First and foremost we are interested in those who have the potential to hold these values, as for this position, we ask you to have the following key skills:
- Strategic SEO expertise demonstrated by delivering successful campaigns in a previous role
- A proven track record of managing, leading, and engaging with stakeholders across a large business.
- The ability to communicate clearly.
- Competent in using analytics platforms and industry tools including Google Analytics and Google Search Console.
- An analytical mindset and the ability to extract insight and action from data.
- Technical SEO proficiency with a profound knowledge of technical aspects such as website structure, mobile friendliness, site speed, and schema markup.
- Able to work in a fast-paced environment and deliver to deadlines.
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