At Meta Reality Labs, we build tools that help people feel connected anytime, anywhere. We’re on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies, whether on the go with AI and AR wearables, in the home or at work, or fully immersed in alternate virtual reality worlds.The Meta Reality Labs Product Marketing organization leads inbound product marketing, product launch strategy, and in-market business growth. The Product Marketing team influences early stage product development and roadmaps, creates go-to-market plans, supports in-market growth of the ecosystem, and provides direction for future investments.It’s an exciting time to join the Wearables PMM team.
Product Marketing Manager, Wearable Devices Responsibilities:
- Lead market assessment, audience definition, and sizing through quantitative analysis, qualitative feedback and represent the customer POV internally with Product Management and cross-functional teams
- Bring a point of view to the team, informing and guiding strategic decisions and tradeoffs related to product value and positioning, features, schedules, cost, pricing, and lifecycle management
Minimum Qualifications:
- BA/BS degree
- 10+ years of relevant product marketing experience influencing product roadmaps and developing go to market strategies in close partnership with product teams
- Demonstrated balance of creative and analytical thinking, putting forth clear and compelling vision, creative problem solving, and out of the box thinking in building net-new categories or product areas
- Experience using data and insights to inform and influence product strategy
Preferred Qualifications:
- Experience identifying and analyzing long term, critical problems facing the relevant areas of the business and drove solutions for them – including, marketing, sales, supply chain, and finance
- Experience with retail and POS strategies for consumer electronics, including product demos and education
- Growth mindset – views problems as opportunities and ambiguity as adventure
- MS / MBA degree