Company Overview
Amphenol CIT, formerly known as Carlisle Interconnect Technologies, specializes in designing, manufacturing, testing, certifying, and delivering high-performance wire, cable, and interconnect solutions. Our comprehensive solutions are engineered to enhance efficiency, reliability, and overall performance, empowering businesses to operate at their best.
Key Responsibilities
- Collaborate with Sales, Product Management, and Engineering teams to develop and execute marketing strategies that align with business objectives.
- Manage and expand our social media presence by creating engaging content, optimizing performance, and fostering audience interaction across platforms like LinkedIn and Facebook.
- Plan, coordinate, and attend trade shows, overseeing logistics, booth design, and promotional materials to maximize brand visibility.
- Develop compelling marketing content, including web pages, sales collateral, digital ads, blogs, newsletters, and trade show materials.
- Oversee the production and inventory of promotional items such as giveaways and branded apparel.
- Write, edit, and proofread marketing materials to ensure accuracy, consistency, and alignment with the company’s brand voice.
- Track and analyze key performance indicators (KPIs) and return on investment (ROI) for marketing campaigns and initiatives.
- Manage the Digital Asset Management (DAM) library, ensuring all sales collateral is up-to-date and readily accessible.
- Provide administrative support as needed, contributing to a collaborative team environment.
- Work closely with the East Coast marketing team as needed, which may require availability for early morning calls.
Qualifications
- Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
- Strong knowledge of Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams).
- Hands-on experience in social media marketing, with familiarity with tools like Hootsuite being a plus.
- Excellent writing and editing skills, with the ability to create content tailored for different formats such as blogs, press releases, ads, and emails.
- Understanding of Google Analytics, SEO best practices, and PPC campaign management.
- Experience in trade show and event planning, with strong project management abilities.
- Creative mindset with a keen eye for design and brand consistency.
- Exceptional organizational and multitasking skills, with a strong focus on meeting deadlines.
Preferred Skills
- Experience in B2B marketing within technical or manufacturing industries.
- Awareness of current design and marketing trends.
- Understanding of the challenges associated with a newly rebranded business.
- Strategic thinker with a detail-oriented approach, thriving in fast-paced and dynamic environments.
Additional Information
- This role does not include supervisory responsibilities.
- Additional duties may be assigned as needed to support the department and company objective.