Marketing Automation Specialist

Job Type: Contract
Job Location: USA
Company Name: Net2Source Inc.

Company Overview

Net2Source (N2S) is a minority-owned global workforce solutions provider recognized by SIA as the largest and fastest-growing Total Talent Solutions firm. Operating in 34 countries, we leverage both global and local (Glo-Cal) expertise to support our clients.

Our approach is built on three core pillars: People, Process, and Technology—ensuring a seamless, efficient, and scalable talent acquisition process. With a workforce of over 3,500+ contractors worldwide, we specialize in:

  • Contingent Staffing & Direct Hire
  • Statement of Work (SOW) Solutions
  • Recruitment Process Outsourcing (RPO)
  • Direct Sourcing
  • Global Payroll & Compliance (EOR/IC) Solutions
  • Diversity Spend Capture
  • Job Description

    As an Operational Marketing Automation Consultant, you will support Lonza in various email marketing and personalization initiatives using Adobe Marketo. Your responsibilities will include:

    Key Responsibilities:

    • Landing Page & Form Development – Create and optimize forms and landing pages for campaigns.
    • Personalization Campaigns – Build and execute personalized marketing campaigns.
    • A/B Testing – Set up and analyze A/B tests to optimize existing campaigns.
    • Drip/Nurture Campaigns – Develop and implement complex, logic-driven nurture campaigns.
    • Audience Segmentation – Identify and segment target audiences for precision marketing.
    • Lead Scoring & Conversion – Define and implement lead scoring models to enhance conversions.
    • Data Hygiene & Enrichment – Improve database accuracy, enhance deliverability, and maintain compliance.
    • Database Optimization – Execute campaigns for data normalization, enrichment, segmentation, and deliverability.
    • Compliance & Optimization – Ensure marketing forms align with compliance regulations (e.g., CAN-SPAM).
    • Project Management – Collaborate using Wrike for marketing communications project management.

    Required Experience & Skills:

    • Marketo Certified Expert with at least 5+ years of experience in B2B marketing automation.
    • Strong proficiency in Adobe Marketo and Salesforce administration.
    • Previous experience in matrix organizations; agency experience is a plus.
    • Deep understanding of database structure, analytics, and attribution.
    • Expertise in lead scoring, nurturing, segmentation, and personalization.
    • Working knowledge of HTML & CSS for marketing campaign customization.
    • Strong understanding of compliance regulations such as CAN-SPAM.

    Awards & Accolades:

    • America’s Most Honored Businesses (Top 10%)
    • Recognized by USPAAC as one of the Fastest Growing Businesses in the US
    • 12th Fastest Growing Staffing Company in the USA (2020, 2019, 2018 – Staffing Industry Analysts)
    • Fastest 50 by NJ Biz (2020, 2019, 2018)
    • INC 5000 Fastest Growing for 8 consecutive years (only 1.26% of companies achieve this milestone)
    • Top 100 by Dallas Business Journal (2020, 2019)
    • Proven Supplier of the Year – Workforce Logiq (2020, 2019)
    • 2019 Spirit of Alliance Award – Agile1
    • 2018 Best of the Best Platinum Award – Agile1
    • 2018 TechServe Alliance Excellence Award Winner
    • 2017 Best of the Best Gold Award – Agile1 (Act1 Group)

      APPLY

Apply for this position

Allowed Type(s): .pdf, .doc, .docx