Join a Global Leader in Health & Wellness

Are you looking for an exciting opportunity as an Ecommerce Specialist in a fast-growing, dynamic industry? The Original Fit Factory (TOFF) is a leader in health, wellness, and fitness, operating globally recognized brands such as TruFusion fitness studios, Resoluna activewear, and Smart Protein. Our mission is to create an ecosystem of innovative products and services that elevate the well-being journey for millions. As we expand, we are seeking a highly skilled Ecommerce Specialist to optimize paid marketing campaigns, drive online sales, and enhance our digital presence.

Why Join Us as an Ecommerce Specialist?

At The Original Fit Factory, we believe in empowering individuals to lead healthier lives through fitness, wellness, and community-driven experiences. As an Ecommerce Specialist, you will play a key role in developing and executing strategic paid media campaigns, optimizing performance, and boosting eCommerce revenue across multiple platforms.

Key Responsibilities of an Ecommerce Specialist

• Develop and manage paid marketing campaigns across Google Ads, Meta (Facebook/Instagram), TikTok, Pinterest, and more.
• Conduct keyword research, audience targeting, and ad placement to maximize conversions.
• Allocate and optimize paid media budgets to meet defined sales and ROI goals.
• Monitor campaign performance daily, adjusting strategies in real time.
• Utilize A/B testing and multivariate experiments to improve campaign effectiveness.
• Analyze performance metrics such as CTR, CPC, ROAS, and conversion rates using Google Analytics, Looker Studio, and platform dashboards.
• Collaborate with creative, product, and content teams to develop high-performing ad creatives and landing pages.
• Stay updated on industry trends, competitor strategies, and new digital advertising opportunities.

What Makes a Successful Ecommerce Specialist?

Required Qualifications

• Bachelor’s degree in Marketing, Advertising, Business, or related field (or equivalent experience).
• 2-4 years of experience managing paid digital marketing campaigns, preferably in eCommerce.
• Proficiency in ad platforms such as Google Ads, Meta Ads Manager, TikTok Ads, and Pinterest Ads.
• Strong analytical skills with experience using Google Analytics and data analysis tools.
• Proven track record of exceeding eCommerce sales and ROAS targets through paid marketing.
• Knowledge of customer acquisition funnels and eCommerce best practices.
• Experience with Shopify and other eCommerce platforms.
• Understanding of audience segmentation, remarketing strategies, and conversion optimization.

Preferred Skills & Experience

• Familiarity with affiliate marketing and influencer partnerships.
• Basic knowledge of SEO and organic marketing as a complement to paid advertising.
• Strong organizational skills, with the ability to manage multiple campaigns simultaneously.

Benefits & Career Growth

What We Offer

• Competitive salary with performance-based bonuses.
• Comprehensive benefits package, including health insurance and retirement plans.
• Professional development opportunities with access to industry-leading tools and training.
• Wellness perks, including gym memberships and discounts on company products/services.

At The Original Fit Factory, we are committed to innovation, growth, and creating meaningful experiences for both our team and customers. If you’re an Ecommerce Specialist ready to take your career to the next level, apply today and become part of a thriving global brand!

Find More Job Opportunities

Looking for additional Ecommerce Specialist roles or related marketing jobs? Click here to explore more career opportunities.

How to Apply: