Company Overview
Encore Solutions, a Columbus, Ohio marketing agency, specializes in event marketing and promotions. We create custom marketing campaigns for our clients, and our professional sales and marketing teams deliver engaging and personalized customer experiences. This person-to-person approach builds enthusiastic customers, strengthens brand awareness and loyalty, and ultimately provides a greater return on investment for our clients.
About the Job
We’re a fast-growing company seeking a talented and passionate Content Marketing Specialist to join our marketing team. If you have a strong writing background and a deep understanding of digital marketing, we encourage you to apply!
Key Responsibilities:
- Develop and execute content marketing strategies aligned with business goals and brand awareness.
- Create high-quality, engaging, and SEO-optimized content for various platforms (blogs, websites, social media, email).
- Conduct in-depth research to produce valuable content for target audiences.
- Manage editorial calendars, ensuring timely delivery and quality.
- Collaborate with cross-functional teams (sales, design, product) for content alignment.
- Analyze content performance using analytics tools and make data-driven recommendations.
- Stay up-to-date with industry trends, best practices, and emerging content formats.
- Assist with content repurposing and distribution.
What We’re Looking For:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience as a Content Marketing Specialist, Content Writer, or similar role.
- Strong writing, editing, and proofreading skills.
- Knowledge of SEO best practices and content optimization.
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- Experience with social media marketing and platform-specific content creation.
- Creative mindset and strategic thinking abilities.
- Excellent communication and collaboration skills.
- Ability to work independently and manage multiple projects.
What We Offer:
- Competitive salary and benefits package.
- Opportunities for growth and career advancement.
- Collaborative and innovative work environment.
- Professional development programs.
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