Company Overview
About the job
About THG
We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.
We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.
Job Title: Brand Manager
Reporting to: Head of Brand
Company: THG Nutrition
Location: THG HQ (WA15 0AF) Fully Office based
About THG Nutrition & Wellness:
THG Nutrition & Wellness is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world’s largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins and MP Activewear.
We want to be the world’s most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and empower those who want more. We break conventions, we’re a force for good, and we keep it real. These are the values that drive us through every day.
Why be a Brand Manager at THG?
At THG, you’ll have the opportunity to shape and execute high-impact strategies for some of the world’s leading nutrition and wellness brands. You’ll work in a fast-paced environment where your creativity, leadership, and data-driven insights will directly influence global growth. With our in-house capabilities spanning technology, content creation, marketing, manufacturing, and logistics, you’ll gain exposure to the entire brand and product lifecycle while collaborating with cross-functional teams. This role offers significant scope for career progression, with access to bespoke training, mentorship programmes, and the chance to make a real impact in a rapidly evolving global industry.
As Brand Manager, you’ll:
- Execute brand strategies and plans across both online and offline channels, collaborating with cross-functional teams to drive growth.
- Manage end-to-end brand marketing campaigns (brief to execution), ensuring projects are delivered on time, on budget, and aligned with brand objectives.
- Build brand equity by leading integrated global campaigns, championing brand vision, and reporting on performance against KPIs.
- Develop and deliver new product (NPD) and existing product (EPD) projects, ensuring timely completion and budget adherence.
- Identify new channels, partnerships, and innovative ideas for campaign activations and sustainability initiatives.
- Collaborate closely with internal and external stakeholders (including the CEO) to uphold brand standards, drive commercial results, and maintain stakeholder satisfaction.
What skills and experience do I need for this role?
- Experience: 4+ years in brand management, ideally in nutrition or wellness.
- Project Management: Proven ability to lead cross-functional teams and manage complex campaigns.
- Marketing Channels: Familiarity with both online and offline marketing strategies and tactics.
- Creativity: Experience developing innovative campaigns that resonate with diverse audiences.
- Data-Driven: Strong analytical skills to measure and report on campaign performance.
- Collaborative: Ability to partner effectively with internal teams and external agencies or influencers.
- Leadership: Capable of managing multiple projects simultaneously and supporting the development of team members.
- Communication: Excellent presentation skills to engage and influence senior stakeholders.
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