Brand Manager – Sling

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year.WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE JOB

You will support the day-to-day relationship and activities of Live Nation’s strategic marketing partnership with our top corporate brands within our team’s portfolio of management. You will focus on a key financial services partner. You will also be directly involved in maximizing the value of the client relationship and performance of client’s entertainment program with a focus on:

• Client Relationship Service
• Program Activation & Performance
• Financial Performance, Budget Planning & Reporting
• Innovation & Growth

What This Role Will Do

• Continuously strengthen day-to-day client relationships through exceptional client service, detailed knowledge of client’s industry and business, impeccable program delivery and client engagement
• Ensure delivery of contractual venue sponsorship elements including planning, execution, measurement, and reporting and proactively resolve any challenges with asset delivery
• Work closely with local Venue Brand Managers, creative designers, experiential colleagues, and production vendors to update and implement onsite branding for all sponsored venues, ensuring fulfillment and securing proof of proper installation for all elements. Build and maintain tracking documents to properly manage overall process from end to end
• Lead development and overall project management of enhancements to client’s venue presence in key markets with support from a cross-functional team
• Manage on-site activities for venues, festivals, custom events, artist experiences and hospitality programs including coordination with venue staff, festival production leads, and/or third-party activation agencies
• Manage program budgets, including tracking expenses, processing payments, and developing forecasts
• Manage periodic reporting to ensure delivery of key program elements
• Develop and deliver program recaps in a timely manner, with analytical business results and key insights to improve and grow the business
• Assist with periodic client status calls and internal meetings, including the preparation of pre-call agendas and post-call recaps
• Support key client meetings throughout the year, in-person and over phone – e.g., campaign reviews, end of year recap discussions, etc., including development of presentations for meetings
• Develop and grow relationships with key Live Nation teams (i.e., Digital and social media, Promotions, Content Production, etc.) to ensure the desired program delivery and results for clients
• Explore marketing trends, emerging technologies, and best practices to add value to sponsorship programs
• Support department-wide development initiatives
• Additional responsibilities as requested from Manager and/or Senior Management

What This Person Will Bring

• 4+ years direct experience in brand management, client service, media or entertainment, and/or marketing consulting
• Proficiency with data organization and analysis
• Project management and organizational skills including managing multiple projects simultaneously
• Record of success building, pitching, and delivering innovative marketing programs with measurable results
• High proficiency in Microsoft Office applications including Excel, PowerPoint, and Word
• Interest in music industry preferred, including knowledge of current/relevant artists and industry trends
• Work with recognizable global brands preferred
• Financial services industry experience a plus
• Able to travel domestically approximately 5 – 10 times per year.
  

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