Company Overview
Everstory Partners’ mission is to provide supportive spaces where individuals and families can find solace, meaning, and hope during loss.
Launched in April 2023, Everstory is our brand promise to destigmatize death care, blending traditional care for the deceased with a fresh perspective that views death as a natural and beautiful part of life that deserves planning and celebration.
Since 1999, we’ve grown to 469 cemetery, funeral, and cremation locations, serving over 50,000 families annually across the US and Puerto Rico.
We deeply understand the profound and complex nature of grief, recognizing each person’s journey as unique. We’re committed to compassionate, personalized support, understanding that grief is a natural human experience, not a problem to be solved. Our local teams provide comfort and guidance, partnering with families to celebrate the life and legacy of their loved ones.
About the Job
Marketing Manager – Everstory Partners (Altamonte Springs, FL)
Everstory Partners, a company dedicated to supporting individuals and families through loss, is seeking a Marketing Manager to lead the development and launch of new products and services. This role will focus on understanding consumer needs and creating effective go-to-market strategies.
About Everstory Partners:
Our mission is to create supportive spaces where individuals and families can find solace, meaning, and hope during loss. We recognize the profound and complex nature of grief and are committed to providing compassionate and personalized support. We believe grief is a natural part of the human experience and strive to celebrate the lives and legacies of those who have passed. With 469 locations across the US and Puerto Rico, we serve over 50,000 families each year.
The Impact You Will Make:
As Marketing Manager, you will oversee the development, management, and successful launch of new products and services, collaborating with cross-functional teams to ensure offerings meet consumer needs and company objectives. You will be the voice of the consumer within the company and translate these needs into effective go-to-market plans that support sales teams across multiple locations.
Essential Duties and Responsibilities:
- Conduct market research to identify trends, consumer needs, and opportunities for new products.
- Collaborate with cross-functional teams to develop and refine product launch strategies.
- Assist in creating product development plans, timelines, and forecasts.
- Oversee product development from ideation to launch, ensuring timely execution within budget.
- Define product specifications with Operations and incorporate key features into marketing materials.
- Analyze market trends and competitive offerings to identify opportunities for differentiation.
- Monitor industry developments and consumer feedback to refine product and marketing strategies.
- Develop product positioning, messaging, and promotional content in partnership with the Marketing team.
- Equip Sales with product knowledge, sales tools, and training materials.
- Serve as the primary liaison between teams to ensure alignment on product management and launches.
- Facilitate communication for seamless execution of marketing initiatives.
Requirements:
- Bachelor’s degree in business, marketing, or a related field (preferred).
- 3+ years of brand, product, or marketing management experience, preferably supporting multiple marketing functions.
- Experience working for a multi-site, multi-state organization (a plus).
- Experience with graphic design; knowledge of Adobe InDesign and Canva (a plus).
- Experience using project management software; knowledge of Monday.com (a plus).
- Experience using a Customer Relationship Management (CRM) software system; knowledge of HubSpot (a plus).
- Ability to work both independently and collaboratively with cross-functional teams.
- Demonstrated ability to deliver results, manage multiple projects, and meet deadlines.
- Strong attention to detail.
- Empathy, discretion, and an understanding of the sensitive nature of our services. A commitment to maintaining the highest level of professionalism and respect in all communications.
- Must possess a valid driver’s license.
Core Competencies:
- Customer Focus
- Compassion
- Ethics and Values
Role Competencies:
- Interpersonal Savvy
- Organizing
- Priority Setting
- Process Management
- Written Communication
Work Environment:
On-site at our Altamonte Springs, FL Support Center, Monday-Friday.
Our Investment in You:
Everstory Partners offers a quality work environment and opportunities for personal and professional growth. We provide a competitive benefits package for our Full-Time Employees, including: Medical, Dental, 401k with a company match, Life, Short-Term Disability, Long-Term Disability, Vision, Tuition Reimbursement, Employee Discount Programs, Generous PTO Programs, Volunteer Opportunities, and much more!
Equal Opportunity Employer:
Everstory Partners is an Equal Opportunity Employer and is committed to employing a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, national origin, age, sex, religion, disability, sexual orientation, marital status, military or veteran status, gender identity or expression, or any other basis protected by local, state, or federal law.