Company Overview
Lamark Media is a full-service marketing firm specializing in performance-based initiatives across various platforms. We develop innovative digital strategies to enhance brand awareness, consumer engagement, and customer acquisition.
Our team of experienced professionals is passionate about creating purposeful digital advertising, superior branding, and top-tier marketing strategies. We are driven by a philosophy of developing extraordinary campaigns with measurable results for our clients, brands, and agency partners.
With years of hands-on experience and innovative technologies, we’ve successfully delivered diverse marketing solutions to a wide range of clients, from Fortune 500 companies and large agencies to retail brands and celebrities.
Our integrated, in-house platform allows us to take a unique and comprehensive approach to business growth. Whether the objective is to launch, improve, diversify, or expand, we are committed to building winning strategies that exceed expectations through ongoing optimization.
About the Job
Lamark Media, an integrated digital marketing firm, seeks a Paid Social Media Specialist to plan and execute paid social campaigns for D2C and B2B clients. We are driven by a philosophy of creating extraordinary marketing campaigns with measurable results.
About Lamark Media:
Founded in 2009, we offer a comprehensive suite of in-house digital marketing services. Our mission is to create more value for others, and our core values inspire us to exceed expectations and drive success for our partners. We are a team of smart, passionate, collaborative, and results-driven individuals.
Responsibilities:
- Plan and execute paid social campaigns across major platforms.
- Manage social media budgets, pacing, and monthly spend reconciliation.
- Develop creative insights and optimizations (copy, headlines, CTA, A/B testing).
- Buy and optimize media within Business Manager (Meta, LinkedIn, Pinterest, TikTok, Snapchat).
- Analyze and report on paid metrics.
- Stay up-to-date on industry updates and releases.
Required Skills/Experience:
- 2-4 years of experience managing social media ad campaigns and working directly in Facebook Business Manager.
- Preferred experience with product catalogs and pixels.
- 2-4 years of client communication and meeting deadlines.
- Agency background preferred but not required.
- Understanding of basic Google Analytics.
- Ability to present data-driven insights.
- Strong analytical skills.
- Excellent writing, grammar, and communication skills.
- Problem-solver mindset, attention to detail, and flawless execution.
- Ability to prioritize and manage multiple projects.
- Strong interest in advertising.
- Team player, eager to learn, proactive, adaptable, and flexible.
- Willingness to work evenings and weekends (if needed).
Perks and Benefits:
- Incredible company culture.
- Diverse and forward-thinking environment.
- Great career growth opportunities.
- Company-assisted medical, life, vision, dental, and disability insurance.
- 401(k) with employer matching.
- Company events and industry conferences.
Equal Opportunity Employer:
Lamark Media is an equal opportunity employer and values diversity. We encourage applications from all qualified individuals, including 1 veterans and persons with disabilities. All hires will be required to verify identity and work eligibility in the United States.