Company Overview
Driven Insights, an American company, provides outsourced finance department services to service businesses. We handle all financial functions, giving our clients the tools, metrics, and guidance they need to understand and manage their business’s financial health.
About the Job
Marketing Specialist – Driven Insights (Remote)
Looking to build a strong marketing foundation in the accounting and finance industry? Driven Insights offers an opportunity with long-term growth and leadership potential. You’ll receive training and hands-on experience, learn industry best practices, and leverage cutting-edge technology in a collaborative, fast-paced, remote work environment. A passion for accounting and finance and the ability to engage with industry leaders are essential.
Perks:
- Medical, Dental, Vision, Life, and Disability Insurance
- Flexible Spending Account
- Generous PTO Policy
- Permanent Work from Home
- Amazing culture & team
- Growth opportunities
- Company 401k Contribution
- Tech Gear (3 monitors, laptop, etc.)
- Annual In-Person Get Together
Job Responsibilities:
- Execute the monthly and annual marketing plan.
- Create and manage email marketing campaigns.
- Support the design and creation of sales materials.
- Produce engaging content for the website and social media, focusing on accounting and finance insights.
- Identify and nurture online and offline growth opportunities (partnerships, podcasts, webinars, events).
- Identify and engage with key thought leaders and influencers in the accounting and finance space through research and content creation.
- Demonstrate credible knowledge of accounting and finance industry trends.
Skills and Abilities:
- Familiarity with marketing software (Apollo, Hubspot).
- Proficiency with Microsoft Word and PowerPoint.
- Excellent verbal and written communication skills.
- Outgoing personality, persuasive, and loves to write and build relationships.
- Basic design sense advantageous.
- Strong understanding of the accounting and finance industry.
Education and Experience:
- Bachelor’s degree in marketing, accounting, finance, business, psychology, or a related field required.
- No experience required, but accounting or professional services internship/job experience is a plus.
Physical Requirements:
- Primarily office environment: Prolonged sitting at a desk and computer work.
- Must be able to lift a laptop and reams of paper.
- Infrequent travel (e.g., annual in-person get-together).
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