Drive Digital Success with Direct Agents
Are you looking for an exciting Paid Media Strategist role in a dynamic, future-focused agency? Direct Agents, an independent and certified Minority-Owned Business, has been a leader in growth marketing consultancy for over 21 years. With offices in NY and LA, our team of 75+ experts leverages strategic innovation and AI-powered solutions to help clients stay ahead in the fast-changing digital landscape. As a Paid Media Strategist, you will play a key role in developing and executing high-impact campaigns while fostering strong client relationships. If you thrive in a data-driven environment, excel in performance marketing, and love solving complex challenges, this is your opportunity to grow with an award-winning team.
Explore our latest job listings here to find exciting roles that match your skills and career goals.
Why Join Direct Agents? Paid Media Strategist Role
At Direct Agents, we are committed to innovation, career growth, and work-life balance. As a Paid Media Strategist, you will have the chance to work with top-tier clients, develop cutting-edge strategies, and be part of a team that values collaboration and creativity.
Your Responsibilities as a Paid Media Strategist
- Serve as a primary point of contact for key client accounts.
- Develop a deep understanding of clients’ industries, businesses, and competitors.
- Lead the media strategy and planning process to maximize performance.
- Collaborate with paid media execution teams to guide campaign optimization and testing strategies.
- Analyze marketing performance metrics and provide data-driven insights.
- Conduct weekly/bi-weekly client status calls, quarterly business reviews, and strategy meetings.
- Identify account growth opportunities and propose strategic solutions.
- Ensure all client-facing deliverables meet quality standards.
Oversee specialist teams on key projects and campaigns.
What We Look for in a Paid Media Strategist
Qualifications & Experience
- 4-6 years of experience in Paid Social and/or Paid Search Marketing.
- Strong expertise in e-commerce, entertainment, or direct response marketing.
- Ability to analyze raw data, identify trends, and optimize campaign performance.
- Proficiency in Microsoft Excel and digital marketing tools.
- Deep understanding of customer acquisition and direct response strategies.
- Entrepreneurial mindset with a strong work ethic.
- Excellent communication skills, both written and verbal.
- Ability to prioritize, multitask, and manage time efficiently.
Location Requirement
This role is based in our NYC office. Candidates must either reside in or be willing to relocate within commuting distance.
What Makes Direct Agents a Great Place to Work?
Work-Life Balance
- 4-Day Work Week: A pilot program designed for sustained productivity and well-being.
- Flexible PTO: Up to 24 days annually, plus paid birthdays and volunteer days.
- Remote Work Options: Work from anywhere based on seniority.
- Family Support: Paid parental leave and family-friendly policies.
Comprehensive Benefits
- Premium Healthcare: Full coverage, including One Medical, KindBody, and mental health support.
- Wellness Perks: Citibike membership, fitness reimbursements, and wellness programs.
- Inclusive Culture: Dog-friendly office, team events, and a diverse, supportive work environment.
- Modern Tech Setup: MacBook Pro and premium software tools.
Innovation & Career Growth
- AI-Driven Marketing: Leverage AI-powered workflows to optimize strategies.
- Advanced Tech Tools: Utilize Kanopy AI and custom GPTs for next-level marketing solutions.
- Career Development: Benefit from mentorship, leadership access, and tailored training programs.
- Industry Influence: Collaborate with top brands like Marvel, NBA, and NYSE while shaping the future of digital marketing.
Join Direct Agents and be part of an agency that values creativity, strategy, and innovation. If you’re an ambitious Paid Media Strategist eager to make a lasting impact, apply today!
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