Company Overview
Insight Global is an international professional services and staffing company specializing in delivering talent and technical solutions to Fortune 1000 companies across the IT, Non-IT, Healthcare, and Engineering industries. Fueled by staffing and talent experts, Evergreen, our professional services brand, brings technical advisors and culture consultants to help customers tackle their biggest challenges. With over 70 locations across North America, Europe, and Asia, and global staffing capabilities in 50+ countries, our teams of tech-enabled recruiters are dedicated to finding the right talent and technical solutions to help our customers thrive. At our core, we are dedicated to empowering people to do great things. That’s why we’re passionate about developing our people personally, professionally, and financially so they can be the light to the world around them. n, Evergreen. To find out more, visit www.insightglobal.com
About the job
**This position is hybrid in Orlando with a salary range of $75,000-$90,000. **
Day to Day:
One of Insight Global’s hospitality clients is looking to hire a hybrid digital marketing analyst to join their team in Orlando. The candidate will be responsible for supporting all email and SMS initiatives. They will execute high volume/data driven email campaigns for specific brands as well as mobile messaging campaigns. Majority of their day will be client facing, so making sure he or she is comfortable speaking with external vendor partners along with internal leadership key. They will also be responsible for helping out with campaign deployments making sure the correct target audiences get identified for each brand.
ROLES AND RESPONSIBILITIES
-Website and Mobile App Enhancements & Maintenance
-Works with stakeholders to meet web and mobile app enhancement timelines and deliverables
-QA and validate web and mobile app enhancements to ensure quality guest experience is delivered
-Monitor pipeline of issues to ensure progress towards resolution with team members across the organization
-Monitor web and mobile app enhancement performance and share learnings
-Provide insights, recommendations and test & learn opportunities from website and mobile app analytics, partner feedback and brand fiscal year objectives
REQUIRED SKILLS:
-Bachelor’s degree in business, marketing, digital marketing
-Segment Targeting or Audience Targeting Experience
-Pulling email and SMS metrics and creating meaningful content/campaigning
-Great Excel skills (V-Lookups/Pivot Tables)
-3-4 years of experience working with web and mobile app
-Solid understanding of web and mobile app design including its limitations, challenges and opportunities (e.g. user experience)
How to Apply:
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